Overview

#iEmPOWER  – an initiative by the WIEF Businesswomen Network, which was established with the main objective of empowering women individually and collectively through entrepreneurship programmes . It is to create better business opportunities, and to give a unique platform for participants to engage, learn and gain knowledge as well as exchange ideas and come up with new solutions among themselves so that they are better prepared for future entrepreneurial success.

#iEmPOWER  will design relevant programmes  to enable and inspire women entrepreneurs to re-organise their business strategies.  With participants from  diverse backgrounds, cultures, perspectives and skills, #iEmPOWER is a dynamic platform   to exchange ideas, network and drive innovation for businesses.

Upcoming Events

No Upcoming events.

Past Events
#iEmPOWER : Cash Flow Management During a Pandemic
Live on ZOOM
10:30 am – 1:00 pm
26 November 2020
#iEmPOWER : Developing Content Strategy for Digital Marketing
Live on ZOOM
11.00 AM - 1.00 PM
10 & 12 August 2020
#iEmpower
Ibis Hotel KL City Centre
8.30 AM - 5.00 PM
Monday, 16th December 2019
Gallery
#iEmPOWER : Cash Flow Management During a Pandemic
Live on ZOOM
10:30 am – 1:00 pm
26 November 2020

Cash flow management is an integral element of every business. Businesses need to generate healthy cash flow to survive. Companies that don’t exercise good cash flow management will place their business in imminent danger to sustain especially in the COVID-19 economic crisis. In reality, that is what’s happening now – many businesses collapse due to poor cash flow management.

Entrepreneurs who have been hit hard by the ongoing worldwide pandemic are now looking for solutions and ways to strategise their cash flow management.

The main objective of this workshop is to create awareness for entrepreneurs who are affected by the pandemic, so that they can immediately shift their attention and focus on cash flow management. This is because it will have far-reaching implications, not only on the financial processes, but also on their business’s operation and its continuity.

 

This workshop is suitable for:

  • Individuals who are affected financially by the pandemic.
  • Small or medium size business owners who want to improve their cash flow knowledge, in order to continue operations during this challenging period.
  • Individuals who want to learn how to manage cash flow, save as well as invest regularly, and build reserves, which will lead to financial freedom upon retirement.

The takeaways from the workshop:

  • Understand the cash flow quadrant.
  • Understand the importance of financial planning in our lives.
  • Learn how to do cash flow projection to meet business operation needs.
  • Learn to build wealth for long term financial freedom.

Programme

TimeSessions
10:30 am – 1:00 pmCash Flow Management During a Pandemic

• Myth about money.
• Personal financial planning.
• How to manage debts and save for long term financial freedom.
• Common mistakes leading to cash flow challenges.
• How to manage business cash flow during crisis.
• How to use cash flow projection for business.

...

Hew Hui Shan

Hew Hui Shan is the CEO and founder of Sohow Sdn Bhd, a business training and coaching firm, helping hundreds of SMEs  to build profitable, sustainable and scalable businesses. She believes that everyone can turn their passion into a profitable business. She is a chartered accountant, a certified financial planner and business coach. In addition to that, she is a member and a trainer of Business Network International (BNI), Malaysia.

With  14 years experience, she has developed a structured and easy to follow Business DNA for Success programme that can help many new startups or existing businesses to have clarity on their business goals and direction, the right business model to achieve their business goals, quantification of their projected investment, profitability and cash flow, as well as  how to implement their business step by step to achieve success. Those who attended her programme have gained clarity on what needs to  be done for their business, avoid  common startup mistakes, and most importantly  save cost and time.  They have also commented  on her sincerity in sharing the methodology to success.

SOHOW Sdn Bhd
“Everyone can TURN PASSION INTO A PROFITABLE BUSINESS”, but if you are asking “So, How to do it?”
SOHOW is here to help with their “Business DNA for Success” program.
SOHOW is a training and coaching company, incorporated in 2006, helping hundreds of small and
medium sized companies to grow their businesses systematically. Start with a business plan to have
clarity of business direction. Design a unique business model, complete with financials. Determine
action plans. Build systems and teams. Track progress and make improvements along the way.
Journey of entrepreneurship is not easy but need not be lonely. With passion, personal development,
strategic planning, consistent execution, building solid relationship, networking for success and
collaborate for growth, this journey shall be exciting, fun and fulfilling.
TOGETHER we can achieve more.

#iEmPOWER : Developing Content Strategy for Digital Marketing
Live on ZOOM
11.00 AM - 1.00 PM
10 & 12 August 2020

#iEmPOWER  – an initiative by the WIEF Businesswomen Network, which was established with the main objective of empowering women individually and collectively through entrepreneurship programmes . It is to create better business opportunities, and to give a unique platform for participants to engage, learn and gain knowledge as well as exchange ideas and come up with new solutions among themselves so that they are better prepared for future entrepreneurial success.

In order to harness the challenges caused by COVID-19, #iEmPOWER  will design relevant programmes  to enable and inspire women entrepreneurs to re-organise their business strategies.  With participants from  diverse backgrounds, cultures, perspectives and skills, #iEmPOWER is a dynamic platform   to exchange ideas, network and drive innovation for businesses.

DOWNLOAD PROGRAMME

PART 1

TimeSessions
11.00am – 1.00pmDeveloping Content Strategy for Digital Marketing - Part 1

Revisit your marketing strategy to ensure that the content is up to date, creative and engaging for your customers..

Content is King
•How do you set your content strategy?
•Growing the idea pool. What are the strategies to drive creative content?
This includes an interactive exercise using mind mapping to generate content ideas.

Context is Queen
•When to say what and where?
•Who says what about you or your products? Strategies to leverage user generated content.
•The ultimate word of mouth. How to best integrate user generated content into your strategy.

Business Objectives and User-Centred Content Trainer
Angeline Ann Samuel, Chief Executive Officer & Founder of A TECH

Download Presentation
Watch Session

PART 2

TimeSessions
11.00am – 1.00pmDeveloping Content Strategy for Digital Marketing - Part 2

Posting and publishing business content on social media such as Facebook, Instagram, YouTube is pivotal to amplifying your brand’s reach and delivering the type of content your customers or followers expect to see.

Brand Storytelling and Branded Content
•The concept of the uninvited brand.
•Content marketing starts with a great story.
•Brand storytelling – the role of branding and the concept of storytelling.
•Branded content vs traditional advertising approach.

Content Marketing Strategy
•The content grid framework and other approaches.
• Content marketing (searchable, shareable, sustainable, specialist, supportive).
•Planning for content creation, scheduling and management.

Trainer
Angeline Ann Samuel, Chief Executive Officer & Founder of A TECH, Malaysia

 

Download Presentation Watch Session

...

Angeline Ann Samuel

Bachelor of Software Engineering (Hons), University of Staffordshire & Certified Ethical Hacker (CEH)

Angeline Ann Samuel is the CEO and founder of A TECH, a digital marketing firm in Malaysia specialising in professional development and digital marketing.

Angeline is experienced in strategic planning, managing and leading teams in diverse roles such as sales, marketing, advisory, operations management, digital marketing, market expansion strategies, business development initiatives, competitive as well as market intelligence, determining pricing strategies, control and monitoring of budget or spend of products. Her unique interpretation of online business allows her to travel the globe as a speaker, trainer and consultant, working with multiple organisations such as hotels, banks, energy, as well as oil and gas. Amongst her clients are SIRIM Malaysia, Bank Islam Malaysia, PETRONAS Malaysia, Dragon Oil Dubai, Zimbabwe Power, Qatar Petroleum Company Corporation, Saudi Aramco and Mozambique Airlines (LAM).

#iEmpower
Ibis Hotel KL City Centre
8.30 AM - 5.00 PM
Monday, 16th December 2019

#iEmpower

A Day Of Networking And Rejuvenating Business Spirit

  
TOPICS:

  • Making your business profitable
  • Success stories
  • Perfecting your first impression
  • Work-life balance

 

Supporting Partners

16th December 2019

TimeSessions
08.30 AM – 09.00 AMRegistration
09.00 AM – 09.30 AMBreaking the Ice
09.30 AM – 10.30 AMSuccessful Marketing Begins with You! How to Make Your Business Profitable

Creating a profitable business isn’t easy. Being in the current trends and demand, you need to refocus and redesign your marketing and sales efforts to generate higher profit. Learn from the expert the powerful growth strategies to fuel your profitability.

Yap Keng Teck
Founder & Managing Consultant
Bizsphere

10.30 AM – 10.45 AMTea Break
10.45 AM – 01.00 PMTrue Stories: Sit Down with a Champion

Successful entrepreneurs can be role models and a great influencen in advancing women’s economic empowerment. Let’s us sit back and enjoy listening to these successful entrepreneurs who inspire us through their amazing business journey. Apply their tips and advices to create success in your own entrepreneurial journey.

Lisette Scheers
Founder
Nala Design Crafts

Atilia Haron
Founder
Yogaonethatiwant

01.00 PM – 02.00 PMLunch & Networking
02.00 PM – 03.30 PMPerfecting Your First Impression: Grooming and Makeover

Skill, experience and personality are vital components of success, but first impression is what makes you memorable. Learn how to reflect a positive and professional image through your outfit as well as grooming. Find out how to adapt your make-up and outfit that will not only suit time, place and activity but also make a professional impression while sending an appropriate non-verbal message.

Lora Dash
Professional make-up artist, hairstylist
Suffy Grooming & Image

03.30 PM – 03.45 PMTea Break
03.45 PM – 05.00 PMKeep Calm and Get Healthy!

Work-life balance is important, especially for working mothers and entrepreneurs. Discover and implement the fitness tips into your lifestyle, create a workout routine, learn workplace wellness hacks, strategies to lessen stress, how to keep motivated and set life goals.

Kevin Zahri
Founder
Jom Kurus

...

Kevin Zahri

Kevin Zahri, affectionately known as Cikgu Fitness Malaysia, is an award-winning US certified personal trainer and nutritionist with over 15 years’ experience. He is the Founder of Malaysia’s largest weight loss movement called Jom Kurus. He has published books, ebooks, written for several fitness and lifestyle magazines, hosted and appeared on various television shows.

An avid corporate wellness speaker, web entrepreneur and a member of MENSA, Kevin grew up in Germany and has called Malaysia home for almost two decades now. He furthered his studies in mechanical engineering with a minor in economics at Northeastern University in Boston. It was during his time in college that he became certified as a personal trainer and nutritionist.

A proud father of two, Kevin founded Malaysia’s biggest weight loss movement Jom Kurus in 2013 and it has since garnered over 40,000 members who have collectively lost 300,000kgs. The foundation of its success is simple: empowerment, education, fun factor and community. Now, it has evolved into a sports and CSR initiative called Jom Kurus Sekolah that aims to reduce obesity and inactivity among Malaysian schoolchildren.

...

Lisette Scheers

Lisette Scheers is the founder and the brain behind Nala Design in Malaysia. The company was started in 2012 and its products draw inspiration from the rich Malaysian multiracial culture and history while embedding the country’s architecture, language, flora and fauna, and traditional forms of art. The result is a colourful and contemporary range of fabrics, bags and clothes, among other things.

Other than Nala Design’s home base in Bangsar, Kuala Lumpur, its products can be found in 13 locations in the city including Isetan KLCC as well as globally, including Japan, Hong Kong and a standalone store in Paris.

Dutch by heritage, born in Singapore and living in Malaysia, Lisette began her career as an art director in the advertising industry and had a successful career in large advertising agencies. With a background rooted in graphic design and having studied fine arts in Belgium, Lisette started her own graphic design consultancy, L.inc, which is behind many of The BIG Group’s restaurant interiors and marketing collateral in Malaysia.

...

Yap Keng Teck

Yap Keng Teck is the Founder and Managing Consultant of Bizsphere Brand and Marketing Group. He has been named an Influential Global Marketing Leader by World Marketing Congress. He is also a National Council Member of SME Association of Malaysia and a member of Industry 4wrd Readiness Assessment Technical Committee of the Malaysian Ministry of International Trade and Industry.

Keng Teck has over 20 years of branding and marketing experience. He assisted various local emerging brands to record double digit growth and expand their market reach abroad. Some of the brands he has consulted include Joven, Avis, MUJI Malaysia and Galactic Advance Engineering.

Besides consulting, Keng Teck is a columnist, campaign manager and a certified trainer in his field. He has advised National Mark of Malaysian Brand recipients and international brands listed in the MATRADE Directory. He was a panel brand expert for MITI Brand Excellence Award 2011, a Global Advisory Member of World Brand Congress in 2013-2014 and a speaker for World Brand Congress 2015 as well as World Marketing Congress 2016.

...

Atilia Haron

Atilia, a registered yoga teacher (RYT 200), is the Founder of the Yogaonethatiwant which is a chain of yoga studios across Malaysia and a brand ambassador for Under Armour, an American footwear as well as apparel brand. Her experience in practising and teaching yoga spans more than a decade. Always seen with a huge smile on her face and an infectious passion for all things yoga, this fun-loving yogi’s journey started on a far less happy note.

Plagued with chronic back pains and shortness of breath, Atilia turned to yoga for an answer to her mounting health problems. In 2018, Atilia was awarded Yogi of the Year by Yoga Journal Singapore due to her impactful role in positively influencing numerous individuals.

Although petite in stature, Atilia is huge in talent. In addition to her yoga empire, she is an accomplished singer, songwriter and recording artiste, not only in Malaysia and abroad. She has made appearances at major events such as the World Economic Forum in Davos and the US-Asean Summit Gala Dinner, performing for world leaders and luminaries.

...

Lora Dash

Lora Dash is a professional hairstylist, makeup artist as well as coach based in Mont Kiara, Kuala Lumpur. She has gained over eight years’ experience in the beauty industry of Malaysia, Brunei and Singapore. She is a member of Malaysian Nail Technician Association, a makeup artistry judge for International Beauty Expo Malaysia and a certified trainer from Human Resources Development Fund (HRDF) Malaysia.

Armed with an innate sense of style and a variety of creative abilities, Lora was trained at the Y SNOW Beauty Academy to teach practical makeup and also in makeup artistry at City & Guilds in the United Kingdom. She has had nine years of working experience in the private sector and holds a bachelor’s degree in business studies from Asia E University in Kuala Lumpur.

Lora is currently pursuing a certificate for a verification training officer from Malaysian Skills Development, which is an initiative by the Malaysian government.